The pieces of a fundraising file
A credible investment file rests on a few complementary pieces:
- The pitch deck: a concise presentation of the project, market and team.
- The business plan and forecast: the quantified demonstration of potential and needs.
- The valuation: a defensible estimate of the company's value.
- The deal structure: amount sought, dilution, type of securities.
- The legal elements: articles, shareholders' agreement, capitalisation table.
Consistency between the narrative, the figures and the legal structure is decisive for investor confidence.